MoreLife Society
MoreLife Society is an institution developing research, tools, environments and experiences about the conditions that shape human flourishing. Its work reaches people through an institutional website, an online apothecary, an app and an internal operations dashboard, each built to do a different job.
Four properties, one organisation.
Institutional website
morelifesoc.com
Research, frameworks, a library and journal, participation and newsletter sign-up, and the Botanical Gallery.
MoreLife Apothecary
shop.morelifesoc.com
An online shop for twelve botanical tea experiences, with customer accounts, provider-hosted checkout and order tracking.
App
app.morelifesoc.com
MoreLife Access Intelligence, delivered on the web.
Operations dashboard
Internal
Orders, catalogue and content moderation for the team, restricted to staff.
Images
Decisions, and why.
Each property speaks as the part of the organisation it represents
The shop speaks as the Apothecary, the division that sells, rather than in the institution's research language. A customer searching for what they are buying finds the product, not a description of the organisation's mission.
Shared wording lives in one place
Canonical copy, such as the chain of frameworks and the primary navigation, is defined once and reused across pages, so the institution describes itself the same way everywhere.
One system behind four front doors
All four properties share one database. The dashboard works on the same records the website and shop create, so nothing is copied or re-entered between systems.